Attorney Kyle Kroll will present a Hennepin County Bar Association CLE, “Made You Look! The Ethics of Using Clickbait-style Headings and 3 Insights That Could Change Your Legal Writing Forever.”
Are you curious to learn more?
Sensational or “clickbait” headlines have that effect: they draw interest and prompt a reader to fill the “curiosity gap” left by the headline, sometimes using colorful language to heighten the intrigue. This CLE will delve into what makes a strong heading in legal writing, through comparisons to clickbait headings. The presentation will introduce the concept of a hybrid “curiosity heading” and discuss ethical considerations when drafting headings.
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